• Goal: Ensuring this iconic coastal jewel remains undeveloped and accessible
  • Year Started: 1999
  • Clients Surfrider Foundation, Environmental Defense Center

The Environmental Defense Center has been working for decades to permanently protect Naples, the crown jewel of the Gaviota Coast. This is not just one of Southern California’s largest remaining continuous stretches of undeveloped rural coastline but also, without exaggeration, one of the most important ecological regions on the planet. The region hosts 1,400 plant and animal species, and the coastal area including Naples Reef is internationally known as a “biodiversity hotspot.” The Gaviota Coast boasts some of the oldest and best-preserved archaeological sites in California and attracts more than one million visitors each year to enjoy the beauty of its celebrated beaches, canyons, and trails.

Unfortunately, in 2008 the Santa Barbara County Board of Supervisors approved development of 71 mansions, each up to 10,000 square feet, at Naples. The so called “Santa Barbara Ranch Project,” if allowed to proceed, would destroy important coastal habitat and allow urban sprawl up the Gaviota Coast, drastically changing the scenic character of this precious coastline.

Ownership of Naples has been in flux over the years. Standard Portfolios, which purchased the property in early 2015,has once again listed the property for sale. EDC is working to help identify a conservation buyer, and with our client will continue our work to ensure the permanent protection of this coastal gem.

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